In collaboration with Ocean Outdoor, the UK's leader in the Out of Home advertising landscape, we are promoting participation in Nurse Heroes' monthly art contests, celebrity concert series and nurse choir performances.
Ocean Outdoor ('Ocean') are a facilitator of digital connectivity in the Out of Home ('OOH') world. Ocean practice “The Art of Outdoor®” by creating inspirational new experiences for today’s aspirational brands.
The Art of Outdoor® is a single minded focus on desirable audiences and locations using the latest technology, research and data – all wrapped in innovative creative executions. These are the elements that are core to Ocean’s values and commitment to their clients.
Key cities, key locations - that's Ocean’s mantra. Ocean cities, which are the UK’s leading, magnetic metropolitan retail and business hubs in their respective regions – attract audiences from far and wide to live, work, shop and play.
Ocean has category defining assets across the key top 10 cities and retail centres of the UK - London, Glasgow, Edinburgh, Manchester, Birmingham, Leeds, Liverpool, Nottingham, Newcastle and Bristol.
In addition to key cities, Ocean operates the UK’s most prestigious out of home advertising locations, including the world famous Piccadilly Lights, London's IMAX, the Two Towers East, the Birmingham Media Eyes, and the full motion networks, The Loop and The Grid.
The Company also holds exclusive external rights for Westfield London and Westfield Stratford City, the largest urban shopping destinations in Europe with a combined 87m footfall and £3.5bn sales revenue.
Mutually Beneficial Collaboration: Building on the success of the Nurse Heroes Times Square, NY digital billboard campaign, the UK’s monthly art contest finalists and winners are featured on select billboards of Ocean. With 174 hand-picked premium locations across the UK, Ocean fills a unique position in the Out of Home advertising landscape, specializing only in digital, super-premium and globally iconic screen locations.
Art Contest & Concert Series Promotion: Ocean will also feature Nurse Heroes UK art contests, concerts and nurse choir performances.
National Public Engagement: Ocean enables recurring monthly engagement for Nurse Heroes with the public at national scale, while also providing Ocean with the opportunity to engage with the Nations 790,000 nurses and their families.
Nurse Heroes Art Contest Promotion, Edinburgh, Scotland
Nurse Heroes Art Contest Promotion, Westfield, London
Art Contest Tribute, 'Canvas of Care', London
Celebrating the ‘Courage, Compassion, and Grit’ of Nurses - One Brushstroke at a Time.